The appeal and popularity of the attraction and its impact on the tourist draw for the destination or area. The wax statues of various celebrities at Madame Tussauds from all over the world completely appeals to various range of visitors and tourists in all ways. Apart from the wax statues, the chamber of horrors and the ride within the museum also is major attraction for visitors. The wax museum is visited by a huge number of tourists on a daily basis.

As the statues look very real, it provides an opportunity to the visitors to see how their favourite celebrities look like and how many important personalities looked like in the past. The sound effects according to various sections of the museum creates an environment suitable for people to relax and enjoy themselves. Also the cameras within Madame Tussauds take pictures of visitors during the chamber of horrors or the ride as people are not allowed to take their cameras in these sections. This provides an opportunity for people to still enjoy the best moments of their experience. In addition, the number of places to eat around Madame Tussauds makes it easier for tourists and visitors to find a place where they can relax after their visit.

Different type of visitors: Students – Madame Tussauds has a range of activities and attractions for students. The ride of London provides a summary of how London as a city developed from the ancient times to date and so this could be of interest to students studying History. Also, students may be interested in art work related to the statues at the museum. It also provides biographical information about a celebrity or personality which might be of interest and help to many different types of students.

Families – There are various activities at Madame Tussauds for families such as fun family days which allow families to enjoy themselves with each other. Also a number of discounts are given on the tickets and combined with other attractions such as The London eye, The sealife, The London Dungeon etc. this allows families to reduce their expenses as well as enjoy many more attractions. There are a lot of facilities available for families such as baby changing, lifts etc. so families can go around the attraction without worrying about anything.

International tourists- As Madame Tussauds includes statues of people from all around the world, it suits all sorts of tourists. Also, the information leaflets and audios available are in various languages which makes it easier for people to understand any information provided. The importance of attraction location:- Madame Tussauds is located at Marylebone Road in London, NW1 5LR

The entrance charges for the entire experience are as follows:- Adult(16+ years) = 28.00 Child( 4-15 years) = 24.00 Family + Guide Book (2 Adults + 2 Children OR 1 Adult + 3 Children) = 04.00 Madame Tussauds is open to public 7 days a week. On weekdays it opens from 9:30am to 5:30pm and on weekends it is open from 9am to 6pm. There are several transport links to get to Madame Tussauds. By car:- The Chiltern Street car park is at a distance of only 4 minutes from Madame Tussauds.

By bus:- The following bus numbers travel to Madame Tussauds: 13, 18, 27, 30, 74, 82, 113, 139, 189, 205, 274 and 453. By tube and train:- Madame Tussauds is at 2 minutes walk from Baker Street station and has Bakerloo, Circle, Jubilee and Metropolitan lines so it connects Madame Tussauds to almost all various parts of London. If travelling by train then Marylebone station is only 10 mins away from the attraction.

In addition, there is a coach pick up and drop at Marylebone Road so allows people to travel from various parts of UK. Layout of attraction and technological features:- Audio and Visual – Audio- the sound effects at various levels of Madame Tussauds builds up an effect which seems as if an individual is at a grand celebration. Information about some of the statues is provided by the audio. Also sound effects from Shakespeare to the Great fire of London creates a real feel to the experience for the visitors.

Visuals – Hollywood blockbuster theme at Madame Tussauds provides a perfect blend of audios and visuals for students and other visitors as the wax museum creates a life like effect. Students get to experience the secrets and behind the scenes details of creating the visual and sound effects in the films. Also students are taught how special visual effects were created back in the 17th century and how they can create their own special effects in the classrooms.

Operational and management of the attraction- admission prices, special offers and seasonal promotions etc. The admission prices range depending on the type and number of visitors. The general prices vary from 104.00 to 24.00. With special offers, a number of flexible price deals are offered to the tourists. Discounts are provided to students, families, disabled visitors and people visiting the attraction in groups of more than 10 people. Also, in addition to the discounts, a lot of discounts to other attractions in London are also provided such as to The London Eye, the London Dungeon, Merlin adventures etc. This allows all different groups of visitors to not only enjoy the amazing experience at Madame Tussauds but also to come across and visit other attractions.