Study the Challenges of Information Technology on Sustainable Hospitality Industry

Hospitality is the relationship among the guest and the host, or the act or practice of being hospitable. Particularly, these include the reception and amusement of guests, visitors, or strangers. The scope of the hospitality industry comprises of a variety of business that provide services and amenities such as lodging, food and beverage, entertainment, gaming and related products. The term “hospitality” has developed into traditional over the years as a generic word, which describe the well being of services and facilities interrelated to tourists and travelers.

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The term “information technology” comes about in the 1970s. Its crucial idea, however, can be traced back even further. Throughout the 20th century, an alliance between the military and various industries has existed in the development of electronics, computers, and information theory. The military has historically driven such research by providing motivation and funding for innovation in the field of mechanization and computing. The first commercial computer was the UNIVAC I. It was designed by J. Presper Eckert and John Mauchly for the U. S. Census Bureau. Since then, four generations of computers have evolved.

Each generation represented a step that was characterized by hardware of decreased size and increased capabilities. The first generation used vacuum tubes, the second used transistors, the third integrated circuits, and the fourth used integrated circuits on a single chip. The late 70s saw the rise of microcomputers, followed closely by IBM’s personal computer in 1981. Today, the term Information Technology has ballooned to encompass many aspects of computing and technology and the term is more recognizable than ever before. The Information Technology umbrella can be quite large, covering many fields.

Information technology (IT) is the application of computers and telecommunications equipment to store, retrieve, transmit and manipulate data, often in the context of a business or other enterprise. The term is commonly used as a synonym for computers and computer networks, but it also encompasses other information distribution technologies such as television and telephones. Several industries are associated with information technology, such as computer hardware, software, electronics, semiconductors, internet, telecom equipment, and e-commerce and computer services.

The word hospitality derives from Latin hospes, meaning ‘host’, ‘guest’, or ‘stranger’. Hospesis formed from hostis, which means ‘stranger’ or ‘enemy’ (the latter being where terms like ‘hostile’ derive). The hospitality industry is one of the oldest businesses in history. People have always gone out to eat sometimes and traveled for work or leisure purposes. However, the face of the hospitality industry has changed drastically. Brenda Scott, president and CEO of the Mobile, Ala.

Convention and Visitors Corporation, agrees and says; demographically the world is changing. By the year 2000, 45- 50 percent of the workforce and consumers will be non-white. Not only has the industry expanded to include areas such as tourism and meeting and convention planning, but also the face of the workforce in substantial positions has expanded to include all races and colors. The explosion of growth in the hospitality industry demands highly qualified people trained in hospitality management to fill rapidly opening positions.

The present hospitality industry is extraordinarily healthy and viable and as a result offers excellent opportunities for African Americans in each of the segments; restaurant management, lodging management, recreational management, travel and tourism, meeting and convention planning and institutional management. The hospitality industry consists of broad category of fields within the service industry that includes lodging, restaurants, event planning, theme parks, transportation, cruise line, and additional field within the tourism industry.

The hospitality industry is a several billion dollar industry that mostly depends on the availability of leisure time and disposable income. History of the Hospitality Industry: History of the Hospitality Industry Overview The history of the hospitality industry dates all the way back to the Colonial Period in the late 1700s. Things have changed quite a bit since then; the hospitality industry has experienced significant development over the years as it has faced World Wars, The Depression and various social changes.

The industry as we know it today began to take form in the early 1950s and 60s, leading the way for growth into the dynamic industry we know today. Hospitality is a highly competitive industry. Now we have a whole new meaning to the word leisure time and travel that are available to the public. Tourism in the history of the hospitality industry has fueled incredible growth because people need a place to live and love traveling. Intelligent financial planners in the hospitality industry are beginning to realize the vast potential and desire to exploit.

With the passage of time the hospitality began to change into means of providing all needs of guests. Now hospitality includes lodging, entertainment, dinning, extra-curriculum activities and etcetera. There were once only the travel agents who use to fully control the hospitality industry but now it has changed to a new business. The advent of new technology internet and other electronic channels have brought new opportunities for the hospitality companies. Classifications of Hotel: The hotel industry is a mature industry marked by intense competition.

Market share increases typically comes at a competitor’s expense. Industry-wide, most growth occurs in the international, rather than the domestic, arena. Common American hotel classifications are as follows: Commercial Hotels cater mainly to business clients and usually offer room service, coffee-shop, dining room, cocktail lounge, laundry and valet service as well as access to computers and fax services. Airport Hotels are located near airports and are a conveniently located to provide any level of service from just a clean room to room service and they may provide bus or limousine service to the air lines.

Conference Centers are designed to specifically provide meeting space from groups; they provide all services and equipment necessary to handle conventions. Economy Hotels provide a limited service and are known for clean rooms at low prices meeting just the basic needs of travelers. Suite or All-Suite Hotels are hotels which offer spacious layout and design. Business people like the setting which provides space to work and entertain separate from the bedroom. Residential Hotels used to be very popular. The typical residential hotel offers long term accommodations. Casino Hotels are often quite luxurious.

Their main purpose is in support of the gambling operation. Casino hotels often offer top name entertainment and excellent restaurants. Resort Hotels are the planned destination of guests, usually vacationers. This is because resorts are located at the ocean or in the mountains away from inner cities. Resort hotels may offer any form of entertainment to keep their guests happy and busy. International perspective of hospitality: When analyzing a fact as diverse as hospitality it is quite tough to agree the dimension of the industry and its role in different communities.

Although, if you look at the hospitality industry internationally the services and products provided by all the firms are the same. They are certain different utilization of the products according to respective customs and traditions. According to international point of view it is foremost to realize that hotel may be measured as a culturally bound trend. That is because traditions that manage hospitality prerequisite and the behavior that hospitality providers control have an in built set of assumptions. During the past decades the most important progress in the world has been the growing globalization of financial activities.

Economic isolation of the individual in today’s bombarded changes occurs or is not the geographical space isolated. The main concern of this profit growth has shifted towards the service segment in the industrial countries. Such progress aims need and organization for changing goods and services for international markets. Hospitality industry in Pakistan: The hospitality industry began in Pakistan right after the day of independence. This industry is considered the most revenue generating for the economy of the country. The fact cannot be denied that hotel industry has always contributed for the better economy of the country.

In the early years of after independence there were very few hotels in Pakistan. But slowly this industry has established and became a prominent figure for country. Now there are various good names of hotels in Pakistan which are quite amazing. Pearl continental, Marriott, Avari hotel, Sheraton and hotel one are among the five star hotels of Pakistan. There are lot more upcoming hotels which are slowly and gradually progressing in hospitality industry such as Hospitality Inn, Park plaza, Smart hotel, Serena hotel, Carlton and lot more.

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