Roles and Responsibilities
The store manager at McDonald’s is mainly responsible for three main things human resources, business operations and product management. Human resources; The store manager is responsible for recruiting, hiring, training and developing his employees in order to achieve the aims and objectives. The management of their performances is also essential, in order to recognize the store’s status. This will help the manager observe his teams’ progression. Also the payrolls, health ; safety and scheduling workplace at the local McDonald’s are also the responsibilities of the store manager. He has to organize them and structure the work in order to make things easier for the staff to follow orders. He also spreads the working hours equally between the staff and balancing things out fairly.
Business operations; These are daily jobs of a manager at any store. The store manager of McDonalds for instance would be reviewing profit and loss accounts to see if they’re making any financial progress and what they’re next step could be in order to achieve/expand their aims and objectives. Facility management is also his responsibility, making sure that the right equipment is provided and that they will last for a long period of time. Health and Safety, the store manager makes sure that the work place is safe enough to work by informing the staff with some of the business policies and providing them kit that will avoid any damages to them. He also has to check the health conditions of his employees, any unanimous health concerns etc. (this is usually established at the interviews)
Product management; This stage product management involves providing the customers the right quality of their product/food. This is where the responsibility of the store manager becomes important; he has to check it daily and he has to make sure that the customers are getting what they have asked for. For example if they wanted a doughnut and they have run out, he has to make sure that it is back in stock at least the next day.
The ‘Gap Buster Scheme’: this is where an anonymous observer comes twice a month and observes the quality of the food and service, whether it meets the customers’ requirements. Therefore it the store manager’s responsibility to make sure things don’t go wrong and when they do to be under control and efficient. Because they also get observed on how they deal with problems. After the observation they receive feedback from the observer, and it is the manager’s job to take those feedbacks and make any improvements/alterations in order to enhance and become better. A good feedback from the Gap Buster Scheme usually leads to bonuses for the staff and managers.
Motivation He has explained to us that he has a motivating character and that he is only satisfied with being number one and nothing less. However, he has admitted that he does receive bonuses for achieving certain objectives and that he is sometimes driven by the money. He also stated that you receive a company car courtesy by the business, this is to keep the employers happy and making sure they stay. A basic pay for a store manager at McDonald’s is 25.000 and a car, if the car is not preferred they get more pay.
Despite all the luxurious rewards he is receiving from the business, he explained that he is more privileged to see the staff that he has trained develop and become a manager of a store or floor as well. I would say that this store manager is definitely influenced by Herzberg’s theory of motivation. The fact that he is motivated by his personal achievements and has a sense of personal growth; ultimately he is influenced by the Herzberg’s motivation theory.
Qualities The qualities that are expected from a store a manager at McDonald’s are usually basic. The have to be inspiring, motivated, approachable, coaching skills and energetic. The restaurant is a non stop running service and therefore the manager would have to be able to combine their energy with their ideas and become flexible in doing so, also commitment to the job is important. The extras are having the talent for getting the most out of the day by delegating and organizing themselves and others around the store in order to become a great success to the business.