Burger King Company Profile

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Burger King is a Fast food restaurant first opened on December 4th 1945 in Miami, Florida by two gentlemen James McLamore and David Edgerton. However the first Burger King was not known as we know it today as it was firstly launched as ‘Insta Burger King’. Although it started off as a simple fast food service it is now a large international chain of fast food restaurants. To this day there are now more than 11,200 restaurants in 91 countries worldwide.

Up until 1989 Burger King’s biggest competition was Wimpy until they were bought out by the largely growing Burger King. At present, Burger King is a major franchise across the world, also owning over two hundred ‘Hungry Jack’s’ restaurants across Australia. With over fifty years of experience Burger has vastly grown in the Fast food Industry and dominates a large market share along with other Fast Food restaurants such as McDonalds and KFC.

Roles and Responsibilities

In this section I am going to explore the different roles and responsibilities of the different positions available in Burger King. Roles and Responsibilities of a Manager A manager runs the business on a day-to-day basis and is responsible for specific tasks such as organising resources for the business. A Burger King Manager ensures Burger King runs smoothly and that employees are working well through monitoring their work and motivation. There are five key business areas that Burger King believe their managers need to focus on in order for their restaurants to be run efficiently and achieve high standards. A supervisor has the power to give instructions, administer disciplinaries and is responsible for the work and conduct of other employees For Burger King supervisors this ensures employees are monitored and that Burger King runs smoothly. A supervisor is usually the first step away from management and can be promoted to management easily. However a supervisor does not have the authority to ‘hire ; fire’ employees or the authority over budget.

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The role of supervisors at Burger King is to promote excellent customer service and that all brand standards are reached. They have to have the ability to motivate their workers and encourage team work especially at busy times throughout the day. Also a Burger King supervisor would need to carry out the instructions of managers and ensure that employees are working well and completing all tasks to the highest standards but in the quickest time possible.

When talking to a Burger King employee he spoke about the ‘five minute rule.’ This means that all food order had to be done in the period of five minutes otherwise a refund could be requested. This benefits burger king as it keeps the waiting time down to a minimum of 5 minutes and keeps the customers flowing in and out of the restaurants. Supervisors need to ensure that this rule is being met through motivation of workers so that profits are not lost.

Roles and Responsibilities of an Employee An employee tends to complete the main day-to-day tasks of a business. Employees can either be working full time or part time. Full time workers usually work more than 40 hours a week and get certain benefits such as health insurance and a higher wage. Part time workers usually work less than 40 hours a week and get paid less than that of full time workers. Many people who work part time tend to do other activities during the week such as other jobs or higher education.

Whether being a full time or part time employee both should receive the same benefits such as receiving same pay per hour and health plan. Burger King employees tend to do a variety of tasks such as serving customers, working in the kitchens and operating the tills. Employees of Burger King who operate the tills and take orders need to ensure they present themselves in a respectable way and are friendly and helpful as they will be interacting with customers on a daily basis. This helps Burger King to uphold their well known brand and business for themselves as they need to ensure that it is portrayed in the right way.

Qualities for Burger King

For every position in Burger King there are qualities that you will need to suit it. In this section I’m going to explore the different qualities needed for the positions at Burger King. Qualities needed for a Manager To be a successful manager at Burger King you need to ensure that you are adaptable in all situations and have initiative needed to deal with tricky situations. Burger King looks for managers who have good communication skills and customer relations as they will be working with customers daily. Managers need to make sure that employees are enthusiastic and have energy as they’ll be dealing with main aspects of the fast food restaurant such as cleanliness and the production of top quality products.

Qualities needed for a Supervisor

Burger King looks for commitment and responsibility in their supervisors. This is because they need to be there to supervise their employees to ensure that they are working well. Also make sure that all resources are available so that employees have the materials they need in order to work. Also a supervisor needs the confidence to be the voice of the employees and voice any worries to the manager so that customers do not bombard Burger King. Also, they need to be respectful and courteous when handling situations and motivating the employees as if not they will not be providing a good role model.

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